Arfan T S
Digital Marketing Trainer | SEO Specialist
I’m Arfan TS, a dedicated Digital Marketing Trainer with a passion for empowering individuals and businesses to leverage the potential of Search Engine Optimization (SEO) and digital marketing. With over 2 years of experience in the digital marketing landscape and a BCom degree in Computer Applications, I have honed my expertise in developing strategies that drive measurable results for diverse industries.
Expertise
With a primary focus on SEO and content management, I cover a comprehensive range of digital marketing topics aimed at enhancing online visibility and providing learners with practical tools for success.
Key Training Topics:
- Search Engine Optimization (SEO): Techniques to improve website visibility and search rankings.
- On-Page and Off-Page Optimization: Best practices for optimizing visible content and backend site elements.
- Keyword Research and Competitor Analysis: Methods for identifying high-value keywords and analyzing competitors.
- Technical SEO Audits and Implementation: Conducting technical audits and optimizations to improve site performance.
- Content Marketing and SEO-Driven Strategy: Crafting content that boosts search engine rankings.
- Content Management Systems (CMS): Expertise in WordPress for managing, designing, and optimizing websites for user experience and SEO.
- SEO Tools Expertise: Proficiency in tools like Google Analytics, SEMrush, and Ahrefs.
- Local SEO Strategies: Customized approaches to enhance local search visibility.
- Link Building Techniques: Proven methods for acquiring quality backlinks.
- SEO Reporting and Analytics: Leveraging data to track and improve SEO performance.
Certifications
I have earned several industry-recognized certifications that underscore my digital marketing and SEO expertise:
- Fundamentals of Digital Marketing – Google: Covering essential digital marketing skills, SEO fundamentals, and content strategies.
- Digital Marketing Strategy – Simplilearn: Focused on building effective digital strategies across various platforms and channels.